Divine Solitaires concluded with the third edition of the Solitaire Festival of India (TSFI), which took place in August 2024. This event was consolidated as the promotion of the largest solitaires in the country, with an impressive variety of more than 6,000 funerals and bonuses distributed to customers in addition to 200 associated jewellers.

One of the most emotional moments of the festival was that of R. Singh from Jamshedpur, who won the Grand Prix, a Mahindra XUV 700 off-roader. Singh bought his solitary joy from Kuldeep Sons Jewellers, and his victoria was announced during a Facebook live launch. At a ceremony held at the jewellers’ location, Jignesh Mehta, Founder and Managing Director of Divine Solitaires, along with Sunil Verma, the promoter of Kuldeep Sons, took Singh’s men out of his new vehicle.

In an emotional moment, Singh expressed his joy: “Buying solitaire jewellery for my wife was a precious moment for me, but winning this grand prize is the biggest surprise of my life. It feels like double the joy – a gift for my loved one and an incredible reward for my choice of shopping at Kuldeep Sons Jewellers”.

Jignesh Mehta was excited about the festival proposition and said: We aim to ensure everyone can express their love for their dreams with Divine solitaire diamond jewels. Kuldeep Sons Jewellers has our social value in this space.

The impact of TSFI has been significant, resulting in a 300% increase in footfall and a 50% increase in sales of Divine Solitaires in India today. This is a compromise with the brand of providing premium quality diamond jewelry at the moment which enhances customer trust and satisfaction.

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Image Courtesy: Jewel Buzz