Jewellery Merchandising Professional
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Jewellery merchandising is the art & science of presenting and promoting jewelry products in a way that attracts and engages customers in a retail store, which leads to increased sales and customer loyalty. You may have retail experience for generations, but you need to adopt new strategies to compete in this modern age to grow your business.
Join us and discover the limitless possibilities that await you…
Duration – 6 Weeks
100% Theory & Practical
Program Description
Jewelry merchandising is an essential aspect of the jewelry industry, as it involves the strategic presentation and marketing of jewelry products to potential customers. This includes analyzing consumer behavior, identifying market trends, and understanding the features and benefits of each jewelry product. Jewelry merchandisers must have a keen eye for design and aesthetics, as they are responsible for creating visually compelling displays that attract and engage customers. They must also be skilled in pricing strategies and promotional techniques. Successful jewelry merchandising can lead to increased sales customer loyalty, and profit.
Who Can Take This Course?
Jewellery Designers, Jewellery Merchandiser, Jewellery Business Owner, Jewellery Sales People, Jewellery Production Manager, Jewellery Manufacturers, Auctioneers / Researcher, Jewellery Exhibition Manager Retailers / Wholesalers.
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Jewellery Merchandising Course Syllabus
- Introduction to Industry
- Merchandising
- Nature & Scope
- Study of Wholesalers & Retailers
- Product Life-Cycle
- Marketing Mix
- Brand & Branding
- Consumers & Behaviours
- Inventory Management
- Visual Merchandising
- Market Research
- SWOT analysis
- PESTAL analysis
- Green Retailing
- Hallmarking
- Digital Marketing
- Insurance
- Trade Licencing
- Case Studies &
- Store Visits.
E-Brochure
Unlocking the Benefits of Learning with Us
Networking Opportunity with Industry People
Participate in Various Jewelry Design Competitions
Attend Guest Lectures by Industry Experts Organised by Us
You can be a part of National & International Industrial Visits
You can be present in all Our Exhibitions
You'll be Trained by Our Expert Faculties
Upon Successful Course Completion, You'll Receive Your Certificate
We Empower Your Career with Job Assistance Support
Stay Lifelong Connected with Our Exclusive Alumni Network
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